In Great by Choice, Jim Collins introduced the idea of a 20-mile march. The idea is that successful people are consistent. When the going is good, they show restraint. When the going is tough, they push through.

In my life, I apply the 20-mile march to writing. I’m currently working on a second book highlighting the transformative power of a mastermind and how this structure is revolutionizing PD for school leaders.

My publisher asked for a 30,000-40,000 word manuscript.

That could feel like a daunting task. The Resistance says, “No one cares about this topic and no one wants to hear from you so stop writing.”

There are only two ways to move past the Imposter Syndrome.

  • Being a professional
  • Use an Epic Though List

Being a professional. I choose to show up and write each day. My goal is to write every day for an hour despite how I feel. If I feel great I stop after an hour. If I struggle to type words, then I am committed to a 60-minute struggle. Each day I post how many words I write and give you a behind-the-scenes look at my progress on Instagram. You can follow me and watch those stories here.

My Epic Thought List. I learned this in a coaching program offered by Dr. Michael Gervais and Coach Pete Carroll. Confidence comes from experience. When The Resistance says, “No one will care about your writing,” I do three things:

  • I get curious and wonder, “Is this true?” No!
  • If it’s not true, what is the truth? There are actually 1000s of people who appreciate my perspective.
  • What gives me the right to say that? 30K+ people listen to my podcast, 2K+ subscribe to my emails, 1K+ visit the website, 60+ trust me as their coach to push them to the next level. My first book sells every month.

What does a 20-mile march look like applied to an important project you are working on?

Send me an email or DM me on Instagram. I’d love to know.

Here is Jim Collins talking about the 20-mile march:

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