A focused application. About 7 minutes. We respond within 48 hours.
Selfmentorship
Play-It-Safe Principals accept permission-based development. Ruckus Makers do not. And therefore learn the art and science of Selfmentorship.
Most principals are already leading well — and they know exactly where the ceiling is. They're running strong campuses but losing their best teachers to burnout. They're showing up every day and wondering if the gap between what their school is and what it could be will ever close.
The problem isn't effort. It's that the development system built for principals was never designed to make you a self-directed leader. It was designed to make you compliant.
Selfmentorship is what happens when you decide that's no longer acceptable.
"I just finished my 7th year as principal. This was the first year I felt balanced. Confident. In control. And my teachers noticed."
The guidance at the very beginning of my mastermind experience helped me mature and set a clear vision of what I wanted — to build trust."
"I put into practice what the Ruckus Makers taught and all my beginning of the year stress was gone."
"Self-criticism was getting in the way. The mastermind experience is incredibly validating. It has grown my confidence."
The Mastermind builds the muscle. Digital Danny keeps it sharp. Together they're the complete Selfmentorship practice.
Every week
One hour on Zoom. Hot seats on your hardest challenge. Peers who are actually in the work.
A 3-part operating system — so your school runs on culture, not your constant presence.
Your AI thought partner, trained on 10 years of school leadership coaching. Available at 11pm before the hardest conversation of your year.
Principals who are done waiting for permission. No spam. No consultants. Just Ruckus Makers.
Resources
Delegation, ideal week design, and more — available when a challenge calls for it. Not a curriculum to get through.
At least once a month, Danny hosts a live Thursday night training open to all Mastermind members.
THE COACH TEAM
They're not facilitators reading from a script. They're principals, superintendents, and education leaders who have done this work — and stayed to help others do it.
COACH
Canada · 15 years school leadership
Argentina · Intl. Confederation of Principals
President, National Indian Education Assoc.
Principal, Cherry Hill NJ
Groups meet weekly. Choose the time that works for your schedule — all times Eastern.
Most members expense it. We'll help you make the case to your district. The answer is no unless you ask.
"This mastermind changed my life. I found a place to grow, belong, and lead different."
"Before joining, I was ready to quit. After just a few sessions, I had a clear vision and real momentum. I didn't just survive this year. I thrived."
"I wanted to build a school where kids come every single day and they feel loved and cared for and seen and heard."
"The other day, I got a high five from a teacher during a walk-through. She told me, 'We did it.' That 'we' includes me."
"I just finished my 7th year as principal. This was the first year I felt balanced. Confident. In control."
"The mastermind experience is incredibly validating. It definitely has grown my confidence."
Yes — and especially so. The Mastermind is built for principals who are already leading well and know exactly where the ceiling is. If you're running a strong campus and ready to go further, this is where you belong.
One hour of weekly coaching. Another hour for reading and community engagement. Two to three hours per week total — less than most district PD requirements, with results that actually transfer to Monday morning.
Many members have successfully asked — and gotten yes. We provide two email templates to help you make the request: one ROI-focused, one using negotiation psychology. Title I and PD funds are common sources. Quote, PO, and invoice handled if needed.
Six cohorts are available Monday through Wednesday, with both daytime and evening options in Eastern time. See the schedule above and select the time that fits your week. Cohort availability is confirmed after your application is reviewed.